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call us 0330 058 3121

eCommerce PDP Optimisation

We redesigned Kuddly’s mobile PDP by simplifying the layout and focusing on key information. This led to a significant improvement in user engagement, with a 20.23% uplift in ‘Add to Cart’ rates and a 43.29% increase in coupon redemption. While the revenue uplift trend was positive, it didn’t reach statistical significance, suggesting potential long-term benefits.

CRO eCommerce UX

0 .23%

increase in 'Add to Cart' actions

0 .29%

uplift in coupon redemptions

0 .51%

uplift in revenue per visitor

  • eCommerce
  • UX
  • CRO
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